It Sees (Notes Toward a Cultural History of Financial Vision)

Rosamond, Emily. 2017. It Sees (Notes Toward a Cultural History of Financial Vision). In: Inte Gloerich; Geert Lovink and Patricia de Vries, eds. Moneylab Reader Reader 2: Overcoming the Hype. Amsterdam: Institute of Network Cultures, pp. 101-114. ISBN 978-94-92302-19-9 [Book Section]

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Abstract or Description

As Shoshana Zuboff has argued, we have entered a new phase of capitalism. Surveillance capitalism, as she terms it, invents new regimes of accumulation based on analysing and intervening in online users' habits for profit - and thereby alienating people from their own behaviour. How might the aesthetic prehistories of surveillance capitalism be understood? Discussing eighteenth-century it-narratives alongside recent artworks, I argue for understanding the surveillance-capitalist moment as part of a longer history of financial vision, comprised of narratives and artworks that depart from the conceit that financial interests somehow "see" the world.

Item Type:

Book Section


contemporary art, finance, surveillance capitalism, it-narratives, Thomas Bridges, Amir Chasson, Mark Lombardi, Erica Scourti

Departments, Centres and Research Units:

Visual Cultures


25 September 2017Accepted
December 2017Published

Item ID:


Date Deposited:

09 Oct 2017 09:34

Last Modified:

29 Apr 2020 16:40


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