The Handbook of International Advertising Research, 2014, Edited by Hong Cheng [Review]

Van den Bossche, Astrid. 2015. The Handbook of International Advertising Research, 2014, Edited by Hong Cheng [Review]. Advertising & Society Review, 16(2), ISSN 2475-1790 [Article]

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Abstract or Description

Book review

Item Type:

Article

Identification Number (DOI):

https://doi.org/10.1353/asr.2015.0014

Departments, Centres and Research Units:

Institute of Management Studies

Dates:

DateEvent
2015Published

Item ID:

24568

Date Deposited:

12 Oct 2018 15:34

Last Modified:

29 Apr 2020 16:55

URI:

http://research.gold.ac.uk/id/eprint/24568

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