Just Do It: The Brand as New Media Object

Lury, Celia. 2007. Just Do It: The Brand as New Media Object. In: Virginia Nightingale and Tim Dwyer, eds. New Media Worlds: Challenges for Convergence. Oxford University Press, pp. 308-324. ISBN 978-0-19-555836-4 [Book Section]

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Item Type:

Book Section

Departments, Centres and Research Units:

Sociology

Dates:

DateEvent
2007Published

Item ID:

2821

Date Deposited:

23 Apr 2010 13:14

Last Modified:

19 Apr 2016 16:26

URI:

http://research.gold.ac.uk/id/eprint/2821

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