Items Authored/Edited by Ambika, Anupama
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Number of items: 1.
El-Shamandi Ahmed, Khaled; Ambika, Anupama and Belk, Russell.
2023.
Augmented reality magic mirror in the service sector: experiential consumption and the self.
Journal of Service Management, 34(1),
pp. 56-77.
ISSN 1757-5818
[Article]