Items Authored/Edited by Eigenraam, Anniek

Up a level
Export as [feed] Atom [feed] RSS
Group by: Item Type | Date | No Grouping
Jump to: Article
Number of items: 1.

Article

[img]
Preview
Bernritter, Stefan F.; Loermans, Annemijn C.; Eigenraam, Anniek and Verlegh, Peeter W.J.. 2022. I am Not What I Like: Endorsing Brands on Social Media Negatively Affects Consumers’ Self-Evaluation. Journal of Interactive Marketing, 57(1), pp. 159-175. ISSN 1094-9968 [Article]

This list was generated on Fri Apr 19 03:52:59 2024 BST.