Items Authored/Edited by Townley, B
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Number of items: 1.
Franklin, Michael; Stoyanova Russell, D and Townley, B.
2015.
From Marketing to Performing the Market: The Emerging Role of Digital Data in the Independent Film Business.
In: Nolwenn Mignant; Cecilia Tirtaine and Joël Augros, eds.
Film Marketing Into the Twenty-First Century.
London: Palgrave on behalf of the British Film Institute, pp. 147-162.
ISBN 9781844578382
[Book Section]