Who’s Afraid of Serotaspeak?

Harvey, Stella. 2004. Who’s Afraid of Serotaspeak? Language and Communication, 24(3), pp. 241-268. ISSN 0271-5309 [Article]

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Abstract or Description

Drawing its inspiration from Roy Harris's The Necessity of Artspeak which investigates the ramifications of the language myth in Western discourse on the arts, this paper examines Sir Nicholas Serota's 2000 Richard Dimbleby Memorial Lecture entitled `Who's afraid of modern art?' as an example of artspeak in the service of the institution. My analysis takes account of the socio-cultural context in which the Lecture is embedded and views this context as paramount to a close reading of the text. I argue that Serota's discourse, located in the very public domain of television, illustrates what Harris characterises as the subordination of artspeak to the new supercategory of mediaspeak.

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Departments, Centres and Research Units:

Centre for English Language and Academic Writing (1996-2017)



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Date Deposited:

18 Aug 2015 14:19

Last Modified:

26 Jun 2017 11:19

Peer Reviewed:

Yes, this version has been peer-reviewed.



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