Textbooks to teach advertising with: A review of The Psychology of Advertising, 2nd edition (Fennis & Stroebe, 2016) and Advertising: Critical Approaches (Wharton, 2015) [Review]
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Van den Bossche, Astrid. 2016. Textbooks to teach advertising with: A review of The Psychology of Advertising, 2nd edition (Fennis & Stroebe, 2016) and Advertising: Critical Approaches (Wharton, 2015) [Review]. Advertising & Society Review, 17(1-2), [Article]
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Book reviews
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Article |
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24570 |
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Date Deposited: |
22 Oct 2018 09:25 |
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Last Modified: |
29 Apr 2020 16:56 |
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