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Cultural Differences in Perception: Observations from a Remote Culture

Davidoff, Jules B.; Fonteneau, Elisabeth and Goldstein, Julie. 2008. Cultural Differences in Perception: Observations from a Remote Culture. Journal of Cognition and Culture, 8(3), pp. 189-209. ISSN 15677095 [Article]

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Abstract or Description

Perceptual similarity was examined in a remote culture (Himba) and compared to that of Western observers. Similarity was assessed in a relative size judgement task and in an odd-one-out detection task. Thus, we examined the effects of culture on what might be considered low-level visual abilities. For both tasks, we found that performance was affected by stimuli that were culturally relevant to the tasks. In Experiment 1, we showed that the use of cow stimuli instead of the standard circles increased illusory strength for the Himba. In Experiment 2, only the Himba showed more accurate detection based on category differences in the displays. It is argued that that Categorical Perception in Experiment 2, based on its presumed Whorfian origins, was the more reliable procedure for examining the effects of culture on perception.

Item Type:

Article

Identification Number (DOI):

https://doi.org/10.1163/156853708X358146

Additional Information:

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Departments, Centres and Research Units:

Psychology

Dates:

DateEvent
2008Published

Item ID:

4937

Date Deposited:

21 Feb 2011 10:39

Last Modified:

10 Jul 2018 15:03

Peer Reviewed:

Yes, this version has been peer-reviewed.

URI:

http://research.gold.ac.uk/id/eprint/4937

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