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Goldsmiths - University of London

Music, Brands, and Advertising: Testing what works.

Müllensiefen, Daniel and Baker, D. 2015. Music, Brands, and Advertising: Testing what works. In: K Bronner; R Hirt and C Ringe, eds. Audio Branding Yearbook 2014/2015. Nomos. ISBN 978-3-8487-1073-7 [Book Section]

No full text available
Item Type: Book Section

Departments, Centres and Research Units:

Psychology

Dates:

DateEvent
2015Published

Item ID:

17198

Date Deposited:

17 Mar 2016 16:16

Last Modified:

04 Jul 2017 10:16

URI: http://research.gold.ac.uk/id/eprint/17198
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